Wednesday, March 20, 2019

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SATURDAY, MARCH 28, 2009
Increase Site Page Rank By Writing Free
Articles
Are you looking for a better way to
promote your website at little or no cost?
One simple, yet effective, idea is to write
articles about a subject in which you have
expertise. Once written, then attempt to
distribute these articles for free
publication on other resource websites
and/or newsletters with, of course, the
stipulation that your brief bio and a link
to your site remain intact.
If your articles are found to be useful,
they might be picked up by many
resource websites and e-mail newsletter
publishers. Not only will your article bring
lots of immediate traffic to your website
from these web resource readers, it's
likely that your article will be
permanently archived among newsletter
back issues. This alone will begin to grow
a permanent library of backlinks to your
website. Search engines, which evaluate
incoming links to your site for PR
purposes, will observe a boost in your
website's popularity and are likely to
rank you higher in specific keyword
search queries.
Writing free articles for other websites,
within your "primary market", can get
your name (and website URL) out to
thousands of interested readers for little
or no monetary expense - only your time
& specialized knowledge. For an example
of my own "free article marketing",
within my direct area of expertise, go to:
My Free Marketing Article
When your "free" article appears within
another's newsletter or is published on a
"primary market" resource website, you
are looked upon as an authority in your
particular field of interest. This makes
these incoming links to your website
much more valuable. People, now having
read your article, will likely come to your
website already believing in your
credibility. Because of this, they are much
more prepared to make an immediate
purchase of your goods and services than
if they arrived cold from a search engine
keyword query.
As for your writing style, provide plenty
of well-organized, information-rich
content, but remember to compose your
words into a friendly, "chat-like" style - as
if you were sharing your knowledge on a
topic to a person having a cup of coffee
with you in a cafe. The best articles are
not only written in an organized and
consistent manner, but are quite easy to
read. Be sure to educate your reader
without being obviously promotional.
Many quality newsletters and resource
websites will quickly reject articles that
contain overtly self-promotional material.
The prime places to submit your articles
to are "target-market" newsletters or
websites within your primary or
secondarily-related field of interest.
Another idea is to develop your own list
of "submission sites" within your
particular industry that reprint articles
from outside authors on a regular basis.
You also must research the these web
resources to make sure they are still
willing to publish new issues that take
free article submissions. You can easily
find this out by reviewing the most recent
online copies of their newsletters or by
simply sending an e-mail to the web
resource editor. After you have collected
an extensive list of editors who accept
free article submissions, begin e-mailing
them each new article you compose - be
sure to post your article as "new" content.
Lastly, remember to publish every new
article you write within your own
website. Such targeted, content-rich
information will bring search engine
traffic to your site via a multitude of
"non-solicited" (organic) inbound links.
These self-published articles will also
attract information-hungry editors
looking for fresh content.
If you can compose quality, information-
rich articles for your industry and find the
right web resources looking for such
articles, you will not only attract new
buying customers, your PR will be raised
from a growing network of organically-
created inbound links.
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